In late 2024, Norths Basketball wanted to take a new direction for their on-court and training uniforms across NBL1 and their Youth League, along with their Staff apparel range.

The idea behind the on-court design was maintaining northward momentum - the pinstripes, arrow side panels and arched wordmark all pull in that upwards direction. Even keeping the collar minimal was to not interrupt that energy.

For the training and warm-up range, I created some versatile wordmark lock-ups with the intent of them living beyond a single season and for use across different mediums.