Kambosos Jr. v Lomachenko was an IBF Lightweight World Title Fight held at RAC Arena in Perth, headlining a 3-bout world title card. The event required a cohesive identity capable of adapting across domestic and international markets, supporting fights, campaign formats and a complex in-venue screen network.

I led creative direction and hands-on delivery across key art, campaign rollout, motion design and in-venue graphics. The key art was developed with its arena application considered from the outset, creating a scalable visual foundation that could extend from individual promotional assets into a complete live-event system.